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Dedication to quality that's both classic and contemporary
Ferris Coffee and Nut Company has been an established West Michigan brand since 1924.
For almost a hundred years they’ve provided quality coffee, nuts, and snacks to their customers. However, they felt that to create a larger impact in the community they needed to refresh their brand to reflect their modern style. Our answer was to implement a brand refresh from head to toe – or from their identity to their packaging. By shortening their name to ‘Ferris’ we emphasized their ability to expand and grow, as well as their dedication to quality in a classic, yet contemporary way. In the same way, their packaging update demands attention and stands out on the shelf amongst competitors, further positioning Ferris as a quality brand.
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