Reputation for accuracy and high quality

Heckler & Koch has been a leading designer and manufacturer of small arms and light weapons for law enforcement and military forces worldwide for more than 50 years.

Although their reputation for high quality product and service was firmly established, their website was dated and did not reflect the engaging experience for their customers that H&K wanted. Our solution was to upgrade and redesign their site. We included a variety of different components to maximize their display and the user experience – we added higher quality, more fitting photography that better allowed consumers to engage with the website.

We redesigned the layout to showcase products and their features and benefits, added custom functionality, offered two user options for consumer versus Military/Law enforcement, and ensured a mobile friendly site. Basically, we really loaded (get it?) their website with quality content to showcase their quality product to better engage their users.